How Prompt Visibility works
AI is not a traditional search engine where every query is direct, like "knee doctor in Dallas" or "best product near me." Those questions exist — but most people start with broader questions, symptoms, problems, or goals.
We call this the prompt visibility funnel.
Someone may ask, "My left knee feels like it's burning — what could this be?" Before AI recommends a specific doctor, it first has to understand the problem, determine the likely service category, and guide the user toward the type of provider or solution they may need.
What we measure
This report measures how far your company makes it through the AI answers funnel — from category recognition, to brand awareness, to brand recommendation.
Drill into any answer
Every tracked prompt opens into full detail: what each engine actually said, where you rank against the competitors named alongside you, why the prompt isn't won yet, and the exact page that would win it.
Turn gaps into a to-do list
Every prompt you're not winning becomes an opportunity: the current outcome, why the prompt matters for your pipeline, and the specific asset or page that would move you from "category only" to recommended.
Where visibility breaks down
Each stage of the funnel points to a specific kind of fix.
The goal is not just to appear in AI answers — it's to become the business AI confidently recommends.