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AI Share of Voice — Who Wins Your Buyers' Answers | Eleor
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PLATFORM · REPORT 03

Competitor Share of Voice

Every AI answer that doesn't name you names someone else. We track every competitor the AI engines cite in your category — including the ones you didn't know you had.

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About Competitor Share of Voice

When AI answers a buyer's question, it doesn't return ten options — it names a few. Share of voice measures how often that shortlist includes you versus everyone else. Eleor tracks and detects every competitor the AI engines cite across your monitored prompts, automatically.

That matters because AI doesn't limit itself to the rivals on your radar. It pulls from directories, review sites, articles, and comparisons — so the brands it recommends are often ones you've never considered competition. If a name keeps appearing in answers you should own, you'll see it here first.

For every competitor, we measure how much of the conversation they own, which prompts they win, why AI prefers them, and which sources feed their advantage — then your Playbook turns those findings into a plan to take share back.

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We find competitors you didn't know you had

You don't have to tell us who your competitors are. We detect every business the AI engines actually cite across your prompts — including names that aren't on your tracked list. Your real competitive set in AI is often different from the one you compete with on the street.

What's inside the report

1
SOV Leaderboard
Every brand AI cites in your category, ranked by share of answers — with you highlighted in the standings.
2
Prompt Battle Map
Head-to-head, prompt by prompt: which questions you win, which a rival owns, and which are still up for grabs.
3
Competitor Advantage Overview
Why AI prefers them — in the model's own words: the strengths, proof, and positioning it cites when choosing.
4
Sources Influencing AI
The directories, review sites, articles, and comparisons feeding each competitor's advantage — so you know where to show up.
5
Take Share Back
Every gap becomes a Playbook task — the specific content, citations, and proof that move answers your way.

What the standings tell you

If one rival dominates prompts you should win
The Advantage Overview shows exactly what AI credits them for — so you can counter it with your own proof instead of guessing.
If a brand you've never heard of keeps appearing
That's a competitor you didn't know you had. We trace the sources putting them there — often directories and comparisons you can join too.

You can't take share back from competitors you can't see. This report makes sure you see all of them.

Inside the report

1 · SHARE OF VOICE LEADERBOARD

See exactly where you rank

Every business cited by AI, ranked by share of voice across all tested prompts and engines — with search share, map share, sentiment, and a one-line read on why each one wins.

Share of Voice Leaderboard — every business AI cites, ranked
Businesses marked "Detected" were found by the scan — cited by AI, but not on your tracked list.
2 · PROMPT BATTLE MAP

Who wins at each stage?

Share of voice isn't one number — it shifts as buyers move from research to decision. The Battle Map shows who wins each journey stage and where you stand, so you can see exactly where the fight is being lost.

You might dominate research prompts and vanish at the decision — that pattern tells you precisely what kind of content and proof to build.

Prompt Battle Map — who wins at each stage of the buyer journey
Competitor Advantage Overview — why AI chooses these competitors more often
3 · COMPETITOR ADVANTAGE OVERVIEW

Why AI keeps picking them

For each rival, the report breaks down where their advantage comes from — review volume, Reddit and forum mentions, on-site signals, local name recognition — and which journey stage they're strongest in.

No guessing. You see the exact trust signals you're being beaten on.

4 · SOURCES INFLUENCING AI

Where their trust comes from

AI builds its recommendations from Google reviews, Reddit threads, local directories, "best of" articles, search results, and website content. This section shows which source each competitor is winning on — and where your opening is.

Sources Influencing AI Recommendations — where competitors earn trust and visibility
Take Share Back — scan-grounded opportunities to increase your share of voice
5 · TAKE SHARE BACK

Every gap becomes a move

The report ends with a prioritized list of opportunities to win share back — "best of" placements, third-party mentions, review volume, local presence, comparison content — each opening a scan-grounded playbook of concrete moves.

What your position means

Each pattern on the leaderboard points to a specific kind of fix.

AI cites competitors you've never heard of
Your competitive set in AI is different from your market's. Track the detected names and study where their trust signals come from.
A rival owns one journey stage
You likely need stage-specific content — comparison pages for the comparison stage, proof and booking paths for the decision stage.
Leaders win on reviews and mentions
You likely need to earn proof on the sources AI trusts — review volume, Reddit and forum presence, directories, and "best of" lists.

The goal is not just to appear alongside your competitors — it's to take share of voice back, stage by stage.

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