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PLATFORM · REPORT 19

Bot Analytics

Everything else measures what AI says about you. Bot Analytics measures something more direct: whether AI is actually visiting your site at all — which crawlers show up, how often, and which pages they read.

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About Bot Analytics

Everything else measures what AI says about you. Bot Analytics measures something more direct: whether AI is actually visiting your site at all — which crawlers show up, how often, and which pages they read.

Bot Analytics closes the loop between publishing and being read. It's the difference between hoping AI noticed your new page and knowing it did — and catching the pages the crawlers are quietly ignoring.

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Example

You publish a great new proof page — but if GPTBot and PerplexityBot never crawl it, it can't influence a single answer. Bot Analytics shows you which bots are visiting, when, and what they're actually reading, so you know your work is being seen.

What's inside

01 · Which bots visit
Who's crawling you?
The AI crawlers hitting your site — GPTBot, PerplexityBot, and the rest — so you can see which models are paying attention.
02 · Visit frequency
How often does AI come back?
How regularly each bot returns, a real signal of how much attention the models are giving your site.
03 · Pages read
What is AI actually reading?
The specific pages the crawlers request, so you know whether your most important content is being seen or skipped.
04 · Recent activity
What's happening now?
A live feed of crawler visits, so you can watch AI discover new pages in near real time after you publish.
05 · New-page pickup
Did AI find what you just shipped?
Whether the crawlers found and read your latest work — the confirmation that a fix is actually in front of the models.
06 · Coverage gaps
What's AI ignoring?
The important pages the bots rarely or never touch — the content that can't shape the answer because it isn't being read.

The goal is to know — not guess — that AI is reading your site, so every page you publish actually gets the chance to shape the answer.

How you use it

Watch the crawlers, close the gaps.

If a bot isn't visiting your site
check for crawl blockers — the models can't read what they can't reach.
If your key pages aren't being read
strengthen their links and structure so the crawlers actually find them.
If you just published a fix
watch the feed to confirm AI picked it up before you expect the answer to move.

The goal is to know — not guess — that AI is reading your site, so every page you publish actually gets the chance to shape the answer.

Explore our FAQ to find
the answers you need

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